Emerging Technology Producer
The Mill & Campfire

from Campfire

Set two generations before the destruction of the legendary Man of Steel's home planet, SYFY’s Krypton follows Superman's grandfather as he fights to redeem his family's honor and save his beloved world from chaos.

To drive awareness, buzz and engagement for the new series, we created the Krypton Fan of Steel Live Trivia Challenge — an interactive mobile quiz show, testing user's knowledge of DC Comics most popular superhero, Superman. 

The mobile web application, hosted by DC superfan Tiffany Smith, ran for 10 episodes, each 8 to 10 minutes in length. $1,000 was awarded to the winners of games 1 to 9 with a final prize of $10,000 for game 10 which ran one-hour before premiere.