ERIC ALBA

Creative Producer - Ideation to Execution

New Museum Live



Emerging Technology Producer
THE MILL


#Installation
#Livestream
#Web-Development


The New Museum partnered with  Droga5, Horizon Media and The Mill to launch New Museum LIVE, a campaign that marks the occasion of the museum’s 40th anniversary and continues the museum’s commitment to its mission of “new art, new ideas.”

One of New York’s premier destinations to see the art of today, the New Museum has maintained a bold and experimental spirit for 40 years. To celebrate that history, New Museum LIVE extends its fall season beyond the museum walls by livestreaming artwork across the city. Broadcasting through December 31, New Museum LIVE consists of over 20 live streams of museum exhibitions.

The New Museum’s 40th anniversary was celerated by livestreaming twenty cameras covering five exhibitions, over 100 artworks, special events and performances online and in diverse locations around New York City.

Press: Creative Review: The New Museum streams art galleries live to the streets of New York  
Art Daily: New Museum with creative agency Droga5 launches "New Museum LIVE"
Communication Arts: Droga5 and Horizon Media team up to help The New Museum launch its 40th anniversary with multiple citywide livestreams
PSFK: The New Museum Celebrates Its 40th Birthday With Live-Streamed Exhibitions
Creativity Online: The New Museum Is Livestreaming Artworks Throughout New York
The Patch: You Can Now Take A Virtual Tour Of The New Museum
Little Black Book: New Campaign from Droga5 NY Lets You Experience the New Museum Live
The Drum: Droga5 and the New Museum introduce livestream campaign 'New Museum Live'