Creative Production:  Ideation to Execution

ExperiencesVisual Effects 

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I enjoy diving into unknown territories and finding the best path to bring ideas to life.


I'm a seasoned Creative Producer with a history of championing innovative and award-winning projects for the world's most prominent brands and institutions. I thrive in challenging situations, adept at managing large, multidisciplinary teams and partners under pressure, designing solutions, and delivering on deadlines. I'm comfortable with the uncomfortable, managing the unknown.

Collaborating with artists, critical thinkers, and technicians, I leverage over 20 years of comprehensive knowledge in design and production to conceive, develop, design, prototype, and build immersive location-based and digital experiences. My expertise overseeing projects from inception to delivery has established me as a trusted primary contact for clients, stakeholders, and partners.

I am interested in long-term projects that innovatively blend physical and digital approaches to create the future of in-real-life experiences.

I'm available as a Consultant, Executive Creative Producer, Visual Effects, and Virtual Production Supervisor.

Specialties:
  • Feasability and Discovery
  • Lead Creative Strategy, Ideation, Concept, and Design work-sessions
  • Creative Direction, Visual Effects, Virtual Production design, and supervision
  • Production Scoping, Project-Planning, Project Management
  • Design Research & Exploration
  • Team building, Budget development, financial management, and resource management

Technical Knowledge/Skills:
Visual Effects, Virtual Production, AR/VR Production, Pre-visualization, Prototyping, Post-visualization, Motion-Control camera, Stereoscopic (S3D) camera, 360/Spherical, HFR camera, LIDAR survey/capture, Spherocam, HDRI/Lightprobe capture, Photogrammetry, Volumetric capture, Motion/Performance capture, 3D object scanning, Kinect, Leap, Machine Vision, FCPX, FileMaker, FastTrack Schedule, Smartsheet, Keynote, Shotgrid, Basecamp, frame.io, 10kft, MS Office, Notion

Brands:Media: BBC Worldwide, 20th Century Fox, DirectTV, Discovery Channel, ESPN, Fox, Hallmark, HBO, History Channel, MGM, MSG Entertainment, MTV, National Geographic, NBC, Nickelodeon, The New York Times, Paramount, PBS, Showtime, SportsCenter, The Walt Disney Company, Time Warner, Universal, USA Network, Verizon, Viacom
Tech: Amazon, Apple, AT&T, EA Sports, Facebook, Google, Hewlett-Packard, IBM, Magic Leap, Microsoft, Sony
Conglomerates: ExxonMobil, General Electric, Johnson & Johnson, Mars Company, Procter & Gamble, UPS, Walmart
Clothing: Adidas, Converse, Nike, Timberland, Under Armour
Financial & Healthcare: American Express, Citi, Charles Schwab, MasterCard, BlueCross, Equinox, Merck, Pfizer
Consumer: Chick-fil-a, Coca-Cola, Corona, Dior, Estée Lauder, Gillette, GMC, Hasbro, Marvel, Mountain Dew, VW


Agencies, Production Companies:Agencies, Production Companies: Anomaly, Anonymous Content, Art + Commerce, The Barbarian Group, BBDO, Crispin Porter + Bogusky, DraftFCB, Droga5, Epoch, Euro RSCG Worldwide, FCB, Firstborn, Goodby Silverstein & Partners, Grey Worldwide, GSD&M, Hill Holliday, Hungry Man, JWT, Kirshenbaum Bond Senecal + Partners, Leo Burnett, McCann Worldwide, McGarryBowen, Millennium Films, MJZ, Nitro, NSG/SWAT, Nu Image Entertainment, O Positive, Ogilvy & Mather, Park Pictures, Publicis, Radical Media, RSA Films, Saatchi & Saatchi, Smuggler, TBWACHIATDAY, Venables Bell & Partners, Wieden+Kennedy
© Eric Alba